ubereats.com

ubereats.com

Last updated: April 2026
Strength 74/100
Monthly SEO Clicks ?
8.8M
vs prev month: 34.7%
Organic Keywords ?
7.8M
vs prev month: 5.7%
SEO Traffic Value ?
$23.7M
vs prev month: 0.1%
Avg. Position ?
33.4
vs prev month: 9%
Performance Over Time
Historical organic search data
Current Snapshot
Latest month vs previous
Page 1 Rankings
1.5M
Keywords on first page of results
Almost Page 1
1.0M
Positions 11–20, opportunity zone
Gained Clicks MTD
269.8K
Keywords with increased clicks
Lost Clicks MTD
1.1M
Keywords with decreased clicks
Domain Strength 74/100
Good domain authority
Keyword Movement
Ranking changes this month
Gained Ranks
2.8M
Keywords moved up
Lost Ranks
2.3M
Keywords moved down
Newly Ranked
1.9M
Entered top 100
Quick Wins
1.0M
Near page 1
Recently Entered Top 10
subway near me
1.2M/mo
#3 13
resturants near me
357.0K/mo
#2
little caesars near me
549.0K/mo
#7
takeout near me
226.0K/mo
#4
Top Performing Keywords
Highest value organic rankings
7.8M total
Keyword Rank Volume Clicks Difficulty CPC Change
food near me
https://www.ubereats.com/near-me
#3 14.9M 842.0K 44 Medium $2.06
restaurants near me
https://www.ubereats.com/near-me
#3 6.8M 386.0K 31 Easy $1.81 1
ubereats
https://www.ubereats.com/
#1 639.0K 105.0K 3 Easy $1.11
chinese delivery near me
https://www.ubereats.com/near-me/chinese
#1 412.0K 67.6K 62 Medium $5.87
subway near me
https://www.ubereats.com/brand/subway
#3 1.2M 67.2K 48 Medium $0.34 13
food delivery near me
https://www.ubereats.com/
#5 1.8M 61.3K 73 Hard $2.77 1
delivery near me
https://www.ubereats.com/city/newport-news-va
#7 2.2M 53.9K 90 Hard $6.12 2
uber
https://www.ubereats.com/
#3 831.0K 47.0K 29 Easy $1.11
Keyword Ranking Distribution
Where your keywords sit in search results
1.5M
Page 1
1.0M
Almost Page 1
6.5M
Past Page 1
1.9M
Newly Ranked
563.7K
Just Made It
249.9K
Just Fell Off
Paid Search Overview
Paid search activity and budget trends
Keyword Opportunities
High-value keywords close to page 1
fast food near me
CPC: $1.93  ·  Vol: 1.9M
12
4 since last month
pizza delivery near me
CPC: $2.18  ·  Vol: 1.2M
16
22 since last month
healthy food near me
CPC: $4.12  ·  Vol: 585.0K
15
4 since last month
wingstop
CPC: $0.34  ·  Vol: 528.0K
16
mcdonalds menu
CPC: $0.09  ·  Vol: 263.0K
11
Quick Win Tip
1.0M keywords are ranking in positions 11–20. A small improvement in content quality or backlinks could push these to page 1 and significantly increase traffic.
At-Risk Keywords
Rankings that recently declined
fast food near me
Vol: 1.9M/mo
Now 12
4 positions lost
places to eat near me
Vol: 1.3M/mo
Now 42
39 positions lost
pizza places near me
Vol: 564.0K/mo
Now 33
30 positions lost
wendys near me
Vol: 185.0K/mo
Now 12
4 positions lost
jet's pizza
Vol: 118.0K/mo
Now 11
1 positions lost
Attention Needed
249.9K keywords have recently dropped out of the top 100. Review content freshness and technical SEO for these pages.
Competitor Analysis
Historical comparison with top competing domains
SEO Clicks 8.8M
Keywords 7.8M
SEO Value $23.7M
Avg. Position 33.4
SEO Clicks 11.9M
Keywords 9.8M
SEO Value $33.3M
Avg. Position 35.4
SEO Clicks 2.1M
Keywords 3.9M
SEO Value $11.0M
Avg. Position 31.5

Overview

ubereats.com is the web-based ordering portal for Uber Eats, one of the world's largest on-demand food and grocery delivery platforms. Operated as a subsidiary of Uber Technologies, Inc., the service allows consumers to browse menus from thousands of local restaurants and retailers, place orders, and have food, beverages, and everyday essentials delivered to their door — or set aside for pickup. Alongside the website, Uber Eats is available through dedicated mobile applications on iOS and Android, with ubereats.com serving as the primary desktop gateway to the service. The platform connects three distinct groups: consumers seeking convenient delivery, restaurants and retailers looking to reach more customers, and independent couriers who fulfill the orders.

History and Background

Uber Eats traces its origins to August 2014, when Uber piloted a food delivery feature under the initial name UberFRESH. The service was rebranded as Uber Eats in 2015 and expanded to a broader set of US cities. Remarkably, the original application was assembled in approximately six weeks by a small team that repurposed elements of Uber's existing ride-hailing technology while building new e-commerce capabilities from scratch — including restaurant browsing, search, cart, checkout, and live order tracking.

The platform grew steadily through geographic expansion and service diversification. A significant turning point came in 2020, when Uber acquired US delivery rival Postmates, consolidating its domestic footprint. In 2021, Uber added alcohol delivery expertise through the acquisition of Drizly; that service was later folded directly into the Uber Eats app, and the standalone Drizly brand was retired in early 2024. A major milestone was reached in the first quarter of 2024, when Uber Eats surpassed one million merchant partners worldwide — a figure that has grown further since. Uber Technologies, Inc. went public on the New York Stock Exchange (NYSE: UBER) in May 2019, making Uber Eats part of a publicly traded enterprise subject to rigorous financial reporting.

Products and Services

The core offering of ubereats.com is on-demand food delivery. Users enter a delivery address, browse nearby restaurant menus by cuisine type or name, add items to a cart, and check out using saved payment methods. After an order is placed, the platform provides real-time map tracking that follows the courier's progress from preparation to doorstep.

Beyond restaurant meals, Uber Eats has expanded into a multi-category delivery marketplace:

  • Grocery delivery: Partnering with major supermarket chains, specialty food retailers, and discount grocers — including Aldi, FreshDirect, and others — the platform delivers fresh produce, pantry staples, dairy, and packaged goods for same-day or on-demand fulfillment.
  • Convenience and retail delivery: Customers can order from drug stores, pet shops, and convenience retailers for household essentials and everyday goods.
  • Pickup orders: Users can place orders in advance and collect them directly from the restaurant or store, skipping queue times.
  • Scheduled delivery: Orders can be arranged in advance for delivery at a chosen time rather than immediately.
  • Business accounts: Corporate clients can establish team accounts to manage employee meal programs.
  • Gift cards: Available for purchase through the platform and redeemable on orders.

A key service layer is the Uber One subscription, priced at $9.99 per month. Members receive $0 delivery fees on eligible restaurant and grocery orders, up to 10% off qualifying restaurant orders, and access to exclusive promotions including "Fresh Tuesdays" — a weekly 30% discount on selected fresh grocery items. Uber One has grown to over 46 million members globally and accounts for approximately 40% of all bookings on the platform.

Target Audience

Uber Eats serves several overlapping audiences. The primary users are urban and suburban consumers — with the 25-to-34 age group representing the largest segment of website visitors — who want fast, convenient delivery of restaurant meals and grocery essentials. The platform also caters to restaurant and retail partners, offering them delivery infrastructure and consumer reach through a dedicated merchant portal. A third group consists of independent couriers and delivery drivers who earn income on flexible schedules. Finally, corporate clients can use business accounts to manage team food programs for offices and workplaces.

Traffic and Popularity

According to Similarweb estimates from late 2025, ubereats.com attracts approximately 50 million monthly visits. The site holds a global web rank of around #43,330 and a US country rank of approximately #28,424. Within the Food and Drink — Restaurants and Delivery category in the United States, it ranks around #51. Average visitor sessions last roughly 6 minutes and 30 seconds, with close to 9 pages viewed per visit and a bounce rate of approximately 30% — engagement figures consistent with a transactional platform where users actively browse menus and complete purchases rather than arriving and immediately leaving.

In earlier measurements from April 2024, Statista and Similarweb jointly recorded approximately 53.8 million global monthly visitors to the site. The platform's primary web traffic competitor is doordash.com, while grubhub.com and postmates.com rank as the next closest rivals in the US market.

Ownership and Company

ubereats.com is owned and operated by Uber Eats, a subsidiary of Uber Technologies, Inc., a company publicly traded on the New York Stock Exchange under the ticker symbol UBER. The parent company is headquartered in San Francisco, California, and is led by CEO Dara Khosrowshahi, who joined in 2017. Uber Technologies employs more than 10,000 people globally and operates three primary business segments: Mobility (ride-hailing), Delivery (Uber Eats), and Freight.

As a subsidiary, Uber Eats operates under Uber's corporate governance and consolidated financial reporting. The Delivery segment generated approximately $13.7 billion in revenue in 2024, rising further in 2025, making it one of the highest-grossing food delivery operations globally — surpassing rivals such as Delivery Hero and Just Eat Takeaway in total delivery revenue on an international basis.

Monetization

Uber Eats generates revenue through multiple streams. The most substantial is the commission charged to restaurant and retail partners on every order fulfilled through the platform, typically ranging from 20% to 30% of the order value. Alongside this, consumers pay a delivery fee — calculated based on distance and demand — plus service fees of up to 15% of the order total. Together, these customer-facing charges represent a significant portion of Delivery segment revenue.

The Uber One subscription at $9.99 per month contributes a growing stream of high-margin recurring revenue, with its 46 million members driving higher order frequency. A fourth and rapidly expanding revenue line is in-app advertising, where restaurants and brands pay for sponsored placements and featured listings within the ordering interface. Advertising has been cited in Uber's SEC filings as a meaningful driver of Delivery margin improvement, contributing an estimated 5–10% of delivery revenue with continued year-over-year growth.

Trust and Safety

ubereats.com carries strong trust credentials. As a service operated by a major publicly traded company — Uber Technologies, NYSE: UBER — it is subject to strict financial disclosure requirements and corporate governance oversight. The site operates over HTTPS with full encryption, and user data is governed by Uber's comprehensive Privacy Policy and Terms of Service. Consumers who are concerned about in-person contact can take advantage of contactless delivery, a permanent option that allows orders to be left at the door without requiring a handoff.

The platform maintains a dedicated Help Center at help.uber.com, with established policies covering refunds for damaged, spoiled, or incorrect items — including a photo-based claim system for fresh grocery products. Consumer reviews on both the Apple App Store and Google Play are high in volume and broadly positive, adding a layer of public accountability to the service.

Notable Facts

  • The service originally launched in August 2014 as UberFRESH before being rebranded to Uber Eats in 2015.
  • The first version of the app was built in approximately six weeks, leveraging parts of Uber's existing ride-hailing platform while creating an entirely new e-commerce experience.
  • As of early 2026, Uber Eats operates in more than 45 countries and over 11,500 cities, making it one of the most geographically expansive delivery platforms in the world.
  • The platform has approximately 95 million users and processes around 5 million orders per day.
  • Uber Eats holds roughly a 23–25% share of the US food delivery market, second to DoorDash nationally, while maintaining market leadership internationally — including top positions in Japan, France, Australia, and Mexico.
  • The Uber One subscription, with 46 million members, accounts for around 40% of total bookings, making it one of the most successful loyalty programs in the delivery sector.
  • In early 2026, Uber Eats introduced an AI-powered Cart Assistant designed to help users fill grocery orders more quickly using artificial intelligence.
  • The platform passed the milestone of 1 million merchant partners in Q1 2024 and has since grown to over 1.5 million merchants globally — from restaurants and supermarkets to convenience stores and specialty retailers.

Overview

ubereats.com is the web-based ordering portal for Uber Eats, one of the world's largest on-demand food and grocery delivery platforms. Operated as a subsidiary of Uber Technologies, Inc., the service allows consumers to browse menus from thousands of local restaurants and retailers, place orders, and have food, beverages, and everyday essentials delivered to their door — or set aside for pickup. Alongside the website, Uber Eats is available through dedicated mobile applications on iOS and Android, with ubereats.com serving as the primary desktop gateway to the service. The platform connects three distinct groups: consumers seeking convenient delivery, restaurants and retailers looking to reach more customers, and independent couriers who fulfill the orders.

History and Background

Uber Eats traces its origins to August 2014, when Uber piloted a food delivery feature under the initial name UberFRESH. The service was rebranded as Uber Eats in 2015 and expanded to a broader set of US cities. Remarkably, the original application was assembled in approximately six weeks by a small team that repurposed elements of Uber's existing ride-hailing technology while building new e-commerce capabilities from scratch — including restaurant browsing, search, cart, checkout, and live order tracking.

The platform grew steadily through geographic expansion and service diversification. A significant turning point came in 2020, when Uber acquired US delivery rival Postmates, consolidating its domestic footprint. In 2021, Uber added alcohol delivery expertise through the acquisition of Drizly; that service was later folded directly into the Uber Eats app, and the standalone Drizly brand was retired in early 2024. A major milestone was reached in the first quarter of 2024, when Uber Eats surpassed one million merchant partners worldwide — a figure that has grown further since. Uber Technologies, Inc. went public on the New York Stock Exchange (NYSE: UBER) in May 2019, making Uber Eats part of a publicly traded enterprise subject to rigorous financial reporting.

Products and Services

The core offering of ubereats.com is on-demand food delivery. Users enter a delivery address, browse nearby restaurant menus by cuisine type or name, add items to a cart, and check out using saved payment methods. After an order is placed, the platform provides real-time map tracking that follows the courier's progress from preparation to doorstep.

Beyond restaurant meals, Uber Eats has expanded into a multi-category delivery marketplace:

  • Grocery delivery: Partnering with major supermarket chains, specialty food retailers, and discount grocers — including Aldi, FreshDirect, and others — the platform delivers fresh produce, pantry staples, dairy, and packaged goods for same-day or on-demand fulfillment.
  • Convenience and retail delivery: Customers can order from drug stores, pet shops, and convenience retailers for household essentials and everyday goods.
  • Pickup orders: Users can place orders in advance and collect them directly from the restaurant or store, skipping queue times.
  • Scheduled delivery: Orders can be arranged in advance for delivery at a chosen time rather than immediately.
  • Business accounts: Corporate clients can establish team accounts to manage employee meal programs.
  • Gift cards: Available for purchase through the platform and redeemable on orders.

A key service layer is the Uber One subscription, priced at $9.99 per month. Members receive $0 delivery fees on eligible restaurant and grocery orders, up to 10% off qualifying restaurant orders, and access to exclusive promotions including "Fresh Tuesdays" — a weekly 30% discount on selected fresh grocery items. Uber One has grown to over 46 million members globally and accounts for approximately 40% of all bookings on the platform.

Target Audience

Uber Eats serves several overlapping audiences. The primary users are urban and suburban consumers — with the 25-to-34 age group representing the largest segment of website visitors — who want fast, convenient delivery of restaurant meals and grocery essentials. The platform also caters to restaurant and retail partners, offering them delivery infrastructure and consumer reach through a dedicated merchant portal. A third group consists of independent couriers and delivery drivers who earn income on flexible schedules. Finally, corporate clients can use business accounts to manage team food programs for offices and workplaces.

Traffic and Popularity

According to Similarweb estimates from late 2025, ubereats.com attracts approximately 50 million monthly visits. The site holds a global web rank of around #43,330 and a US country rank of approximately #28,424. Within the Food and Drink — Restaurants and Delivery category in the United States, it ranks around #51. Average visitor sessions last roughly 6 minutes and 30 seconds, with close to 9 pages viewed per visit and a bounce rate of approximately 30% — engagement figures consistent with a transactional platform where users actively browse menus and complete purchases rather than arriving and immediately leaving.

In earlier measurements from April 2024, Statista and Similarweb jointly recorded approximately 53.8 million global monthly visitors to the site. The platform's primary web traffic competitor is doordash.com, while grubhub.com and postmates.com rank as the next closest rivals in the US market.

Ownership and Company

ubereats.com is owned and operated by Uber Eats, a subsidiary of Uber Technologies, Inc., a company publicly traded on the New York Stock Exchange under the ticker symbol UBER. The parent company is headquartered in San Francisco, California, and is led by CEO Dara Khosrowshahi, who joined in 2017. Uber Technologies employs more than 10,000 people globally and operates three primary business segments: Mobility (ride-hailing), Delivery (Uber Eats), and Freight.

As a subsidiary, Uber Eats operates under Uber's corporate governance and consolidated financial reporting. The Delivery segment generated approximately $13.7 billion in revenue in 2024, rising further in 2025, making it one of the highest-grossing food delivery operations globally — surpassing rivals such as Delivery Hero and Just Eat Takeaway in total delivery revenue on an international basis.

Monetization

Uber Eats generates revenue through multiple streams. The most substantial is the commission charged to restaurant and retail partners on every order fulfilled through the platform, typically ranging from 20% to 30% of the order value. Alongside this, consumers pay a delivery fee — calculated based on distance and demand — plus service fees of up to 15% of the order total. Together, these customer-facing charges represent a significant portion of Delivery segment revenue.

The Uber One subscription at $9.99 per month contributes a growing stream of high-margin recurring revenue, with its 46 million members driving higher order frequency. A fourth and rapidly expanding revenue line is in-app advertising, where restaurants and brands pay for sponsored placements and featured listings within the ordering interface. Advertising has been cited in Uber's SEC filings as a meaningful driver of Delivery margin improvement, contributing an estimated 5–10% of delivery revenue with continued year-over-year growth.

Trust and Safety

ubereats.com carries strong trust credentials. As a service operated by a major publicly traded company — Uber Technologies, NYSE: UBER — it is subject to strict financial disclosure requirements and corporate governance oversight. The site operates over HTTPS with full encryption, and user data is governed by Uber's comprehensive Privacy Policy and Terms of Service. Consumers who are concerned about in-person contact can take advantage of contactless delivery, a permanent option that allows orders to be left at the door without requiring a handoff.

The platform maintains a dedicated Help Center at help.uber.com, with established policies covering refunds for damaged, spoiled, or incorrect items — including a photo-based claim system for fresh grocery products. Consumer reviews on both the Apple App Store and Google Play are high in volume and broadly positive, adding a layer of public accountability to the service.

Notable Facts

  • The service originally launched in August 2014 as UberFRESH before being rebranded to Uber Eats in 2015.
  • The first version of the app was built in approximately six weeks, leveraging parts of Uber's existing ride-hailing platform while creating an entirely new e-commerce experience.
  • As of early 2026, Uber Eats operates in more than 45 countries and over 11,500 cities, making it one of the most geographically expansive delivery platforms in the world.
  • The platform has approximately 95 million users and processes around 5 million orders per day.
  • Uber Eats holds roughly a 23–25% share of the US food delivery market, second to DoorDash nationally, while maintaining market leadership internationally — including top positions in Japan, France, Australia, and Mexico.
  • The Uber One subscription, with 46 million members, accounts for around 40% of total bookings, making it one of the most successful loyalty programs in the delivery sector.
  • In early 2026, Uber Eats introduced an AI-powered Cart Assistant designed to help users fill grocery orders more quickly using artificial intelligence.
  • The platform passed the milestone of 1 million merchant partners in Q1 2024 and has since grown to over 1.5 million merchants globally — from restaurants and supermarkets to convenience stores and specialty retailers.